Asana and Culture as a Moat
From the S-1 Club
Asana in 1 minute
Asana is a task management and collaboration suite founded by Facebook's former CTO, Dustin Moskovitz. Unlike Moskovitz's alma mater, Asana is a business obsessed with mindfulness, transparency, and candor. Those values are at the forefront of the S-1, considered a source of defensibility by management. For Asana, culture is a moat.
Asa…
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