The Generalist

The Generalist

Share this post

The Generalist
The Generalist
The Six Stories of Mercado Libre

The Six Stories of Mercado Libre

Latin America's largest e-commerce company is a Borgesian perplexity.

Mario Gabriele
May 16, 2021
∙ Paid
1

Share this post

The Generalist
The Generalist
The Six Stories of Mercado Libre
Share

I would like to tell you six stories. 

None are mine. 

One belongs to Marcos Galperin. The other five, Jorge Luis Borges. 

Perhaps one of these names means something to you; perhaps both; perhaps neither. Marcos Galperin is a businessman from Buenos Aires who is alive. Jorge Luis Borges is a writer from the same city who is dead. 

(It is theoretically possi…

This post is for paid subscribers

Already a paid subscriber? Sign in
© 2025 The Generalist LLC
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture

Share